Job Description
Your Next Career Move Starts Here! The Role: Marketing Specialist Location: Raleigh, NC
Type: Permanent
What You'll Do: Our client is looking for a Marketing Specialist to join their Team! The Marketing Specialist is responsible for Marketing and Advertising, Trade Shows, Market Research, and Sales Support for the NAFTA region. Up to 20% Domestic and International travel is required. Responsibilities include:
Marketing and Advertising:
- Identifies the optimal brand strategy for products in the North American market.
- Creates and executes a plan to communicate our brand to potential and existing customers using both conventional and modern marketing tools.
- Plans, documents, and coordinates the marketing of products and technology for North America. Requires coordination with the Marketing group in Germany.
- Develops annual North American Marketing budget and manages activities within budget limits.
- Manages relations with Advertisers, Local Associations and Industry Organizations.
- Manages North American based Corporate Social Media accounts (e.g. LinkedIn)
- Coordinates internal news articles for North America.
- Proofreads English translations of German documents for readability prior to distribution.
- Responsible for the look and feel of the U.S. locations with the Office Admin.
- Manages and executes internal company events.
- Facilitates the North American Customer Satisfaction Survey process
Trade Shows:
- Manages the selection and preparation of trade shows in North America as well as the internal activities related to shows. Requires coordination with the Corporate Communications in Germany.
- Develops and maintains company PowerPoint and other presentation materials.
- Develops and maintains marketing displays, sample products, and trade show booth itself.
- Manages pre and post trade show activities.
Market Research and Sales Support:
- Facilitates the creation of North American Strategy Papers and the coordination of Market Research per the company strategy process. Requires coordination with Program Management in Germany.
- Coordinates internal research and manages contact with external market research firms.
- Analyze forecast data and provide summaries to the Key Account Managers using the IHS and other market information.
- Support the Key Account Managers with a plausibility study of their forecast based on the database.
- Stay up-to-date on market trends and emerging markets for product segments. Provide summaries to management and sales teams on shifts that could impact the company financial performance positively or negatively.
- Understands the higher level corporate long range plans and strategy and ensure that the plans are being followed. Takes on other tasks at Management's discretion.
Required Qualifications: - Four year business or technical degree
- Experience working in the automotive, pharmaceutical, aviation, or industrial industry.
- Experience working in a multi-national matrix organization and balancing the requirements of multiple Stakeholders.
- Strong computer and data analysis skills.
- Working knowledge of MS Office suite of tools, working within marketing databases (e.g.IHS) and experience with SAP or Oracle.
- Strong organization skills
- Good communication and presentation skills
- Sets correct image representing the company
- Team player and the ability to interface at all organizational layers
- Basic German and Spanish language skills preferred but not required
Why Golden Technology? Founded in 1997, Golden Technology has grown from a two-person vision into a trusted partner for Fortune 500 clients nationwide. Along the way, we've built a culture centered on family, professional growth, and giving back to our communities through our
Golden Community initiatives.
Here's what sets us apart:
- Family-first culture that values balance and support.
- Career development through mentorship, opportunities, and investment in our people.
- Community impact by dedicating time, talent, and resources to the places we live and work.
What's In It for You - Exciting opportunities with innovative companies.
- Guidance from a recruiting team with decades of experience.
- A professional, supportive culture built on trust and collaboration.
Ready to take the next step? Apply today and let's build your brighter future together.
Job Tags
Permanent employment, Local area, Shift work